NewMeet Ruth, Vendr's AI negotiator

$25,975

Avg Contract Value

45

Deals handled

$25,975

Avg Contract Value

45

Deals handled

How much does Alteryx cost?

Median buyer pays
$25,975
per year
Based on data from 36 purchases.
Median: $25,975
$10,060
$109,675
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See detailed pricing for your specific purchase

Introduction

Alteryx is an analytics automation platform that combines data preparation, blending, and advanced analytics in a low-code environment. Organizations use Alteryx to automate repetitive data workflows, build predictive models, and enable business users to perform complex analysis without deep technical expertise. The platform is widely adopted across finance, operations, marketing, and data teams looking to reduce manual data work and accelerate insights.

Alteryx pricing is based on named-user licenses, deployment model (cloud vs. server), and product tier. Published list pricing exists for some tiers, but actual contract terms—including discounts, multi-year commitments, and add-on costs—vary significantly based on user count, deployment choice, and negotiation approach.


Evaluating Alteryx or planning a purchase?

Vendr's pricing analysis agent uses anonymized contract data to show what similar companies typically pay and where negotiation leverage exists—whether you're estimating budget, comparing options, or reviewing a quote. Explore Alteryx pricing with Vendr.


This guide combines Alteryx's published pricing with Vendr's dataset and analysis to break down Alteryx pricing in 2026, including:

  • Transparent pricing by tier and deployment model
  • What buyers commonly pay across different user counts and contract structures
  • Hidden costs like server infrastructure, add-ons, and maintenance
  • Negotiation levers that create meaningful savings
  • How Alteryx compares to alternatives like Tableau Prep, Dataiku, and KNIME

Whether you're evaluating Alteryx for the first time or preparing for renewal, this guide is designed to help you budget accurately and negotiate with clearer market context.

How much does Alteryx cost in 2026?

Alteryx pricing is structured around named-user licenses and deployment model. The platform offers three primary product tiers—Designer, Designer Cloud, and Server—each with different capabilities and pricing. Most organizations purchase a combination of Designer licenses (for individual analysts) and Server licenses (for enterprise deployment, collaboration, and scheduling).

Core pricing components:

  • Alteryx Designer — Desktop application for data prep, blending, and analytics workflows; priced per named user annually
  • Alteryx Designer Cloud — Cloud-native version with browser-based access and collaboration features; priced per named user annually
  • Alteryx Server — Enterprise deployment platform for scheduling, sharing, and governance; priced per server instance or capacity tier
  • Add-ons and connectors — Intelligence Suite (machine learning), spatial analytics, premium connectors, and third-party data packages

Alteryx publishes list pricing for Designer (starting around $5,195 per user per year) and Designer Cloud, but Server pricing and enterprise bundles are typically quoted based on deployment size and user count. Contracts are usually structured as annual or multi-year subscriptions with upfront payment.

Based on Vendr transaction data, buyers who prepare carefully and evaluate alternatives often secure meaningfully better pricing than initial quotes.

Benchmarking context:

See what similar companies pay for Alteryx based on user count, deployment model, and contract terms—Vendr's dataset shows percentile-based pricing and observed discount patterns.

What does each Alteryx tier cost?

How much does Alteryx Designer cost?

Alteryx Designer is the core desktop product for data preparation, blending, and analytics automation. It's the most common entry point for organizations adopting Alteryx.

Pricing Structure:

Alteryx Designer is priced per named user on an annual subscription basis. Published list pricing starts at approximately $5,195 per user per year for a single license, with volume-based pricing available for larger deployments. Contracts typically require annual prepayment, and multi-year agreements are common for teams purchasing 10+ licenses.

Observed Outcomes:

Vendr data shows buyers often achieve below-list pricing, particularly when committing to multi-year terms or purchasing volume tiers (10+, 25+, or 50+ users). Volume discounts and multi-year commitments commonly yield meaningful reductions from list pricing.

Benchmarking context:

Get your custom Alteryx Designer price estimate based on your user count and contract length—Vendr's benchmarks include percentile-based pricing for comparable deployments.

 

How much does Alteryx Designer Cloud cost?

Alteryx Designer Cloud is the browser-based, cloud-native version of the platform, designed for collaboration and modern cloud workflows.

Pricing Structure:

Designer Cloud is priced per named user annually, with list pricing typically higher than Desktop Designer due to cloud infrastructure and collaboration features. Pricing varies based on user count and whether the deployment includes advanced features like shared workflows, API access, or premium connectors.

Observed Outcomes:

Based on Vendr transaction data, cloud pricing is often negotiable, especially for organizations migrating from Desktop Designer or committing to larger user counts. Multi-year terms and bundled Server or Intelligence Suite purchases commonly create leverage for better per-user pricing.

Benchmarking context:

Vendr's dataset shows that Designer Cloud pricing varies significantly based on deployment size and negotiation approach—compare your quote to observed outcomes for similar scopes.

 

How much does Alteryx Server cost?

Alteryx Server is the enterprise deployment platform that enables scheduling, sharing, governance, and collaboration across teams.

Pricing Structure:

Server pricing is typically quoted based on deployment model (on-premises vs. cloud-hosted), capacity tier, and number of concurrent workflows or users. Alteryx does not publish standard Server list pricing; quotes are customized based on infrastructure requirements and user count. Server licenses are usually sold as annual subscriptions with separate maintenance and support fees.

Observed Outcomes:

In Vendr's dataset, Server pricing is highly variable and negotiable. Organizations purchasing Server alongside Designer licenses often achieve better bundled pricing than buying Server separately. Multi-year commitments and prepayment commonly unlock discounts.

Benchmarking context:

Because Server pricing is custom-quoted, Vendr's benchmarking tools provide critical context on what similar deployments cost, including observed per-server or per-capacity pricing across different contract structures.

What actually drives Alteryx costs?

Understanding the key cost drivers helps buyers estimate total spend and identify negotiation opportunities.

Number of named users

Alteryx licenses are sold per named user, not concurrent user. Each individual who needs access requires a separate license, which can drive costs quickly for larger teams. Volume tiers (10+, 25+, 50+ users) typically unlock better per-user pricing.

Deployment model

Desktop Designer, Designer Cloud, and Server each have different pricing structures. Cloud deployments often carry higher list pricing due to infrastructure costs, while Server adds a separate enterprise layer with its own licensing fees.

Contract length

Multi-year contracts (2–3 years) are common and typically unlock better pricing than annual agreements. Alteryx often incentivizes longer commitments with discounts or additional user licenses.

Add-ons and premium features

The Intelligence Suite (machine learning and AI tools), spatial analytics packages, premium connectors, and third-party data sources are priced separately and can add 20–40% to total contract value depending on usage.

Support and maintenance

Standard support is typically included in the annual subscription, but premium support tiers (faster response times, dedicated account management) are available at additional cost. Server deployments may also incur infrastructure or hosting fees.

Benchmarking context:

Based on Vendr's analysis of Alteryx deals, see how each of these drivers impacts total cost and where buyers commonly find savings opportunities based on their specific deployment requirements.

What hidden costs and fees should you plan for?

Beyond the core subscription, several additional costs can impact total Alteryx spend.

Server infrastructure and hosting

If deploying Alteryx Server on-premises, organizations must account for hardware, storage, and IT resources to maintain the environment. Cloud-hosted Server deployments may include separate hosting or infrastructure fees depending on the agreement.

Premium connectors and data packages

While Alteryx includes many standard connectors, premium connectors (e.g., Salesforce, SAP, Oracle) and third-party data packages (demographic data, geospatial datasets) are often priced separately and can add thousands to tens of thousands of dollars annually.

Intelligence Suite and advanced analytics add-ons

Machine learning, predictive analytics, and AI-powered features are bundled in the Intelligence Suite, which is sold as a separate add-on. Pricing varies based on user count and deployment model, and can represent 25–40% of the base Designer cost.

Training and onboarding

Alteryx offers formal training programs, certifications, and onboarding services. While not mandatory, many organizations budget for training to accelerate adoption, particularly for non-technical users. Costs range from a few hundred dollars per user for online courses to several thousand for in-person or custom training.

Professional services

For complex implementations, workflow migrations, or custom integrations, Alteryx and its partners offer professional services. These are typically scoped and priced separately, and can add significant upfront costs depending on project complexity.

Annual price increases

Alteryx contracts often include annual price escalation clauses (typically 3–7%) that apply at renewal. Buyers should review these terms carefully and negotiate caps or removal where possible.

Benchmarking context:

Vendr data shows that buyers who identify and negotiate these costs upfront often achieve 10–20% lower total cost of ownership. Analyze your Alteryx quote with Vendr's tools to identify hidden costs and compare total cost of ownership to observed outcomes.

What do companies typically pay for Alteryx?

Actual Alteryx pricing varies widely based on user count, deployment model, contract length, and negotiation approach. Based on Vendr's dataset, buyers who prepare carefully and evaluate alternatives often secure meaningfully better pricing than initial quotes.

Small teams (1–10 users)

Organizations purchasing a small number of Designer licenses typically pay close to list pricing unless they commit to multi-year terms or bundle with other products. Desktop Designer is the most common choice at this scale, with Server less frequently included.

Mid-market deployments (10–50 users)

At this scale, volume discounts become more common, and buyers often negotiate bundled pricing that includes Designer, Server, and select add-ons. Multi-year commitments and prepayment commonly unlock better per-user pricing.

Enterprise deployments (50+ users)

Large deployments typically involve custom enterprise agreements with bundled Designer, Designer Cloud, Server, and Intelligence Suite licenses. Pricing is highly negotiable, and buyers with competitive alternatives or renewal leverage often achieve significant discounts from initial quotes.

Benchmarking context:

Based on Alteryx transactions in Vendr's database over the past 12 months:

  • Volume discounts are common for deployments above 10 users, with per-user pricing often decreasing as user count increases
  • Multi-year commitments (2–3 years) frequently unlock better pricing than annual contracts
  • Bundled purchases (Designer + Server + Intelligence Suite) often yield better overall pricing than purchasing components separately
  • Renewal negotiations commonly result in pricing adjustments, particularly when buyers demonstrate competitive evaluation or usage data

Get your custom Alteryx price estimate based on your specific user count, deployment model, and contract requirements—Vendr's tools show percentile-based benchmarks and observed outcomes for comparable deals.

How do you negotiate Alteryx pricing?

Alteryx pricing is negotiable, particularly for multi-user deployments, multi-year contracts, and renewals. Based on Vendr's dataset, these strategies reflect tactics that have created meaningful savings for buyers.

1. Engage early and establish budget constraints

Alteryx sales cycles often involve multiple stakeholders and custom quotes. Engaging 90–120 days before your target start date (or renewal deadline) gives you time to evaluate alternatives, gather internal requirements, and negotiate without time pressure. Clearly communicate budget constraints early—Alteryx reps have flexibility to adjust pricing, particularly when buyers anchor to realistic budget ranges rather than accepting initial quotes.


2. Leverage competitive alternatives

Alteryx competes with Tableau Prep, Dataiku, KNIME, and other analytics automation platforms. Demonstrating active evaluation of alternatives—particularly open-source or lower-cost options—creates negotiation leverage. Buyers who share competitive quotes or articulate specific feature and pricing comparisons often achieve better outcomes.


3. Commit to multi-year terms strategically

Alteryx strongly incentivizes 2- and 3-year contracts with discounts and additional user licenses. However, multi-year commitments also lock you into pricing and user counts that may not align with future needs. Negotiate for:

  • Flat pricing across the contract term (no annual escalation)
  • Flexibility to add users mid-term at the same per-user rate
  • Exit clauses or true-ups if usage decreases significantly

Vendr data shows that buyers who negotiate these terms alongside multi-year discounts often achieve better long-term value than those who accept standard multi-year agreements.


4. Negotiate volume tiers and user count carefully

Alteryx pricing often includes volume tiers (e.g., 10, 25, 50 users) with better per-user pricing at higher tiers. If you're close to a tier threshold, negotiate for the lower tier pricing or ask for additional licenses at no cost to reach the next tier. Also clarify whether licenses are transferable between users and whether you can reduce user count at renewal without penalty.


5. Scrutinize add-ons and bundle strategically

Intelligence Suite, premium connectors, and Server licenses are often quoted separately and can add 30–50% to total cost. If you need these components, negotiate bundled pricing rather than purchasing them separately. Buyers who commit to a full platform bundle (Designer + Server + Intelligence Suite) often achieve better overall pricing than those who add components incrementally.


6. Review maintenance, support, and escalation clauses

Alteryx contracts typically include annual maintenance and support as part of the subscription, but premium support tiers are available at additional cost. Review:

  • Annual price escalation clauses (often 3–7%)—negotiate caps or removal
  • Support tier inclusions—clarify what's included in standard vs. premium support
  • Renewal terms—ensure you have flexibility to adjust scope or exit without penalties

7. Use renewal timing and usage data as leverage

At renewal, Alteryx has visibility into your usage and adoption. If usage is lower than expected, use that as leverage to reduce user count or renegotiate pricing. If usage is high and you're expanding, negotiate better per-user pricing or additional licenses at no cost. Renewals are also an opportunity to revisit add-ons and eliminate unused components.

Based on Vendr transaction data, buyers who approach renewals with competitive alternatives and clear usage data often achieve 15–30% better pricing than those who accept renewal quotes without negotiation.


Negotiation Intelligence

These insights are based on anonymized Alteryx deals in Vendr's dataset across a wide range of company sizes and contract structures. Buyers can explore these insights directly using Vendr's free pricing and negotiation tools:

  • Pricing benchmarks: See percentile-based Alteryx pricing for your user count and deployment model, including observed per-user rates and total contract values for comparable deals.
  • Competitive context: Compare Alteryx to alternatives like Tableau Prep, Dataiku, and KNIME based on similar requirements and observed pricing outcomes.
  • Negotiation guidance: Access Alteryx-specific playbooks with supplier-specific tactics, timing strategies, and leverage points tailored to new purchases vs. renewals.

How does Alteryx compare to competitors?

Alteryx competes with several analytics automation and data preparation platforms. Pricing varies significantly based on deployment model, user count, and feature requirements.

Alteryx vs. Tableau Prep

Pricing comparison

Pricing componentAlteryxTableau Prep
List pricing (per user/year)~$5,195+ (Designer)Included with Tableau Creator (~$70/user/month or $840/year)
Enterprise deploymentAlteryx Server (custom quote)Tableau Server (included with Tableau deployment)
Typical negotiated pricingVolume and multi-year discounts commonOften bundled with Tableau licenses; standalone pricing negotiable
Estimated total (25 users, 1 year)$100K–$150K (Designer + Server)$21K–$30K (if standalone Prep licenses available)

 

Pricing notes

  • Tableau Prep is typically bundled with Tableau Creator licenses, making it significantly less expensive for organizations already using Tableau for visualization. Standalone Prep pricing is less common but available.
  • Alteryx offers broader analytics automation capabilities (predictive modeling, spatial analytics) beyond data prep, which justifies higher pricing for organizations needing those features.
  • In Vendr's dataset, both vendors commonly negotiate 20–30% below list for multi-year commitments, but Tableau's bundling strategy often results in lower total cost for data prep use cases.

Benchmarking context:

Compare Alteryx and Tableau Prep pricing based on your specific requirements—Vendr's dataset includes observed pricing for both platforms across different deployment sizes.


Alteryx vs. Dataiku

Pricing comparison

Pricing componentAlteryxDataiku
List pricing (per user/year)~$5,195+ (Designer)Custom quote (typically $10K–$20K+ per user)
Enterprise deploymentAlteryx Server (custom quote)Dataiku DSS (included in enterprise license)
Typical negotiated pricingVolume and multi-year discounts commonHighly negotiable; pricing varies by user type and deployment
Estimated total (25 users, 1 year)$100K–$150K$150K–$300K+

 

Pricing notes

  • Dataiku is positioned as an enterprise AI and machine learning platform, with pricing typically higher than Alteryx for comparable user counts. However, Dataiku includes collaboration, MLOps, and deployment features that may reduce the need for separate tools.
  • Alteryx pricing is more transparent and predictable for smaller deployments, while Dataiku pricing is highly customized based on user roles (data scientists vs. business analysts) and deployment complexity.
  • Based on Vendr's analysis, both platforms offer significant discounts for multi-year commitments and large user counts, but Dataiku's pricing is generally less standardized.

Benchmarking context:

See observed Dataiku pricing compared to Alteryx for similar deployment sizes and use cases.


Alteryx vs. KNIME

Pricing comparison

Pricing componentAlteryxKNIME
List pricing (per user/year)~$5,195+ (Designer)Free (open-source); KNIME Server starts ~$10K–$15K/year
Enterprise deploymentAlteryx Server (custom quote)KNIME Server (custom quote based on capacity)
Typical negotiated pricingVolume and multi-year discounts commonServer pricing negotiable; open-source version free
Estimated total (25 users, 1 year)$100K–$150K$0 (open-source) to $50K+ (with Server)

 

Pricing notes

  • KNIME offers a free, open-source version with robust data prep and analytics capabilities, making it a strong low-cost alternative for organizations with technical users. KNIME Server (for enterprise deployment, scheduling, and collaboration) is priced separately.
  • Alteryx is positioned as a low-code platform for business users, with a more polished UI and easier onboarding, which justifies higher pricing for organizations prioritizing ease of use over cost.
  • Vendr data shows that buyers evaluating KNIME as an alternative often achieve better Alteryx pricing, particularly when they can demonstrate internal technical capacity to support an open-source deployment.

Benchmarking context:

Compare Alteryx to KNIME and other alternatives based on your team's technical capabilities and budget constraints.

Alteryx pricing FAQs

Finance & Procurement FAQs

What discounts are available for Alteryx?

Based on Alteryx transactions in Vendr's database over the past 12 months:

  • Volume discounts are common for deployments above 10 users, with per-user pricing often decreasing at 25+ and 50+ user tiers
  • Multi-year commitments (2–3 years) frequently unlock 15–30% off list pricing compared to annual contracts
  • Bundled purchases (Designer + Server + Intelligence Suite) often yield better overall pricing than purchasing components separately
  • Renewal negotiations commonly result in pricing adjustments, particularly when buyers demonstrate competitive evaluation or reduced usage

Vendr's dataset shows teams with 25+ users often achieved 20–35% lower per-user pricing through volume-based negotiation and multi-year commitments.

Negotiation guidance:

Vendr's Alteryx negotiation playbooks provide supplier-specific tactics and observed discount patterns based on deal type, user count, and timing.


How much should I budget for Alteryx?

Based on anonymized Alteryx transactions in Vendr's platform:

  • Small teams (1–10 users): Budget $5K–$7K per user per year for Designer licenses; Server typically not included at this scale
  • Mid-market (10–50 users): Budget $4K–$6K per user per year for Designer, plus $20K–$50K annually for Server if needed
  • Enterprise (50+ users): Budget $3K–$5K per user per year for Designer, with Server and Intelligence Suite adding 30–50% to total contract value

These ranges reflect observed outcomes including volume discounts and multi-year commitments. Add-ons, premium connectors, and professional services can increase total cost by 20–40%.

Benchmarking context:

Get a custom Alteryx budget estimate based on your specific user count, deployment model, and feature requirements—Vendr's tools show percentile-based pricing for comparable deals.


What are common hidden costs in Alteryx contracts?

Based on Vendr's analysis of Alteryx agreements:

  • Annual price escalation clauses (typically 3–7% per year) that apply at renewal
  • Premium connectors and data packages (e.g., Salesforce, SAP, demographic data) priced separately, adding $5K–$20K+ annually
  • Intelligence Suite (machine learning and AI tools) adding 25–40% to base Designer cost
  • Server infrastructure or hosting fees for on-premises or cloud deployments
  • Training and certification programs ranging from $500–$3K per user
  • Professional services for implementation, migration, or custom integrations

Vendr transaction data shows that buyers who identify and negotiate these costs upfront often achieve 10–20% lower total cost of ownership than those who accept standard contract terms.

Benchmarking context:

Analyze your Alteryx quote to identify hidden costs and compare total cost of ownership to observed outcomes for similar deployments.


How does Alteryx pricing change at renewal?

Based on Alteryx renewals in Vendr's dataset:

  • Annual price escalation (typically 3–7%) is common unless negotiated out of the initial contract
  • User count adjustments are possible but may trigger repricing of the entire contract
  • Add-on costs (Intelligence Suite, premium connectors) often increase at renewal
  • Competitive leverage is strongest at renewal—buyers who evaluate alternatives often achieve 15–30% better pricing than those who accept renewal quotes without negotiation

Vendr data shows that buyers who approach renewals 90+ days early and demonstrate competitive evaluation or usage data often secure better pricing than those who negotiate under time pressure.

Negotiation guidance:

Vendr's renewal playbooks for Alteryx provide timing strategies, leverage points, and observed outcomes for renewal negotiations.


Can I negotiate Alteryx Server pricing separately?

Yes. Alteryx Server is typically quoted separately from Designer licenses, and pricing is highly variable based on deployment model, capacity, and user count. Based on Vendr transaction data:

  • Bundled pricing (Designer + Server purchased together) often yields better overall pricing than purchasing Server separately
  • Multi-year Server commitments commonly unlock discounts
  • Capacity-based pricing (concurrent workflows, storage, compute) is negotiable based on projected usage

Buyers who negotiate Server pricing alongside Designer licenses often achieve better bundled rates than those who add Server mid-contract.

Benchmarking context:

See observed Alteryx Server pricing across different deployment models and capacity tiers.


Product FAQs

What's the difference between Alteryx Designer and Designer Cloud?

  • Alteryx Designer is the desktop application installed locally, offering full analytics automation, data prep, and workflow capabilities. It's the most common entry point and works offline.
  • Alteryx Designer Cloud is the browser-based, cloud-native version with built-in collaboration features, shared workflows, and API access. It's designed for teams prioritizing cloud infrastructure and real-time collaboration.

Designer Cloud typically carries higher per-user pricing due to cloud infrastructure and collaboration features. Many organizations start with Desktop Designer and migrate to Designer Cloud as adoption grows.


What's included in the Alteryx Intelligence Suite?

The Intelligence Suite is an add-on that includes machine learning, AI-powered analytics, and predictive modeling tools. Key features include:

  • Automated machine learning (AutoML) for building predictive models
  • Text mining and sentiment analysis
  • Computer vision and image recognition
  • Pre-built ML models and templates

The Intelligence Suite is priced separately from Designer and typically adds 25–40% to the base Designer cost depending on user count and deployment model.


Do I need Alteryx Server?

Alteryx Server is required for:

  • Scheduling and automation of workflows
  • Sharing workflows across teams
  • Governance and access control for enterprise deployments
  • Collaboration on shared analytics projects

Small teams (1–10 users) often start with Designer only and add Server as adoption grows. Mid-market and enterprise deployments typically include Server from the start.


Are Alteryx licenses transferable between users?

Alteryx licenses are named-user licenses, meaning each license is assigned to a specific individual. Licenses are generally transferable between users, but the process and frequency of transfers should be clarified in your contract. Some agreements limit the number of transfers per year or require advance notice.


What premium connectors does Alteryx offer?

Alteryx includes many standard connectors (databases, cloud storage, APIs), but premium connectors for enterprise systems are often priced separately. Common premium connectors include:

  • Salesforce
  • SAP
  • Oracle
  • Microsoft Dynamics
  • Third-party data packages (demographic, geospatial, financial data)

Pricing varies based on connector type and usage volume; clarify which connectors are included in your base license and which require additional fees.

Summary Takeaways: Alteryx Pricing in 2026

Based on analysis of anonymized Alteryx deals in Vendr's dataset, pricing varies significantly based on user count, deployment model, contract length, and negotiation approach. Vendr data shows that buyers who prepare carefully and evaluate alternatives often secure meaningfully better pricing.

Key takeaways:

  • Alteryx pricing is structured around named-user licenses (Designer, Designer Cloud) and enterprise deployment (Server), with add-ons like Intelligence Suite and premium connectors adding significant cost
  • Negotiation opportunities exist through volume discounts, multi-year commitments, and bundled purchases
  • Hidden costs—including annual price escalation, premium connectors, training, and professional services—can add significant expense beyond base licensing
  • Competitive alternatives (Tableau Prep, Dataiku, KNIME) provide meaningful negotiation leverage, particularly at renewal
  • Buyers who engage early, anchor to budget constraints, and demonstrate competitive evaluation often achieve better outcomes

Regardless of platform choice, the most important step is clearly defining requirements, understanding total cost drivers, and benchmarking pricing against comparable deals before committing.

 

Vendr's pricing and negotiation tools provide percentile-based benchmarks, competitive comparisons, and observed negotiation patterns to help buyers assess how a given Alteryx quote compares to recent market outcomes for similar scope.

 


This guide is updated regularly to reflect recent Alteryx pricing and negotiation trends. Consider revisiting it ahead of any new purchase or renewal to account for changing market conditions. Last updated: February 2026.