How much does Pendo cost?
Median buyer pays
$48,300
Based on data from 504 purchases, with buyers saving 12% on average.per year
Median: $48,300
$16,631$138,033
LowHigh
About Pendo
Pendo Overview
Pendo develops a product experience platform that combines usage analytics, in-app guidance, and user feedback so teams can understand software behavior and improve adoption.
Compare prices for similar companies
| Supplier | Pendo | Amplitude |
|---|---|---|
| Median Contract Value | $48,300 | $63,720 |
| Avg Savings | 12.1% | 15.7% |
Negotiation insights
Discount levers
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What you can give to move the needle on pricing
RenewalsNew purchases
Low chances of successMedium chances of successHigh chances of successVendr community insights for Pendo
Company with 201-1000 employeesThis year
"Pendo's order form include automatically renew"Company with 201-1000 employeesThis year
"Will include renewal cap up to five percent (5%) upon renewal."Company with 201-1000 employeesThis year
"Pendo has the capability to provide aggressive discounts on additional MAU over baseline at renewal time."Company with 201-1000 employeesThis year
"We were able to reduce the cost of our additional MAU by 65% by being transparent with our need to grow within the tool despite our budgetary limitations."Company with 201-1000 employeesThis year
"When using budgetary constraints for multiyear agreements, Pendo will seek to defer money to Y2."Company with 201-1000 employeesThis year
"Pendo is sunsetting Pendo Feedback and are replacing with Pendo Listen. You're able to renew in 2025 with Feedback but note that the reps are saying that this is the last year that'll be an option. Listen is typically about 30% of the contract's ARR but reps will offer discounts to replace upon renewal in 2025."Company with 201-1000 employeesThis year
"Pendo Listen can get up to 50% discounts if added on upon renewal."Company with 201-1000 employeesThis year
"To turn off auto-renew, Director level approval is needed at Pendo."Company with 201-1000 employeesThis year
"For net new deals that fall under the Pendo and Serent portcos from Jan 2024 forward, the average discount falls within the 41-46% range, for 1-3 year deals. "Company with 201-1000 employeesThis year
"Pendo will not let you know during term if you are over using your MAUs so make sure to look at them periodically and before renewal! Even given the growth, we're being charged a 5% uplift."Company with 201-1000 employeesThis year
"Pendo implements an uplift upon renewal. The standard is 5%, some can be up to 20, which seems to depend on the package you are on. A 20% uplift has been seen in cases where Pendo is trying to recoup discounts they previously offered."Company with 201-1000 employeesThis year
"Pendo only sells MAU bundles in sets of 1,000 MAUs, can't do anything less."Company with 201-1000 employeesThis year
"We were able to secure additional discounts after citing the connection of being a Serent Capital portfolio company and that relationship with Pendo. Serent and Pendo have an agreement which teams should be able to utilize for discounting. "Company with 201-1000 employeesThis year
"Beware of Pendo renewal lifts. The Pendo sales and renewal team is incredibly firm with large lifts upon renewal. It is imperative to work to get a renewal cap listed in the terms to protect against this large increase YOY. "Company with 201-1000 employeesThis year
"We were already receiving a 20% discount for being a JMI partner, as well as a ~2% discount for a multi year contract. On top of this, we were able to get a further 20% discount and implementation at no cost by referencing budget constraints for a new purchase, competition, contract size, and signature timeline. We ended up missing the signature deadline and Pendo agreed to extend it beyond the deadline because we were still working through our final approvals."Company with 201-1000 employeesA while ago
" We were able to secure discounted pricing in exchange for multi year terms. Original pricing of $15,000 for single year and $14,500 year 1, $16,000 year 2 for multi year. Final offer of $14,500 for both years for 2 year terms and Net 45 terms. "Company with 201-1000 employeesA while ago
"Pendo pricing can be confusing given the mix of elements in each scope breakdown. As the contract grows, remain firm in economies of scale discounting and do not let the vague pricing structure be a barrier in getting support for growth. "Company with 201-1000 employeesA while ago
"Pendo will push to add in implementation pricing to new purchases, pricing per consultant hour- 18, 60 minute sessions equalling $25,000. "Company with 201-1000 employeesA while ago
"We were able to confirm the needed scope, secure free Pendomonium tickets, and unlimited users, all with a discount of ~25% in exchange for multi year terms, scope growth, and timing of signature. Amazing communication by the team and review in the options to ensure the team was taking advantage of the updated pricing and offer. "Company with 201-1000 employeesA while ago
"Pendo hosts their Pendomonium Conference in October and will leverage free tickets in exchange for quick movement and multi year terms. "Company with 201-1000 employeesA while ago
"We were able to get the standard 5% uplift removed through agreeing to an early renewal. "Company with 201-1000 employeesA while ago
"After multiple rounds of discussion, we were able to finalize the scope based on the team's needs with integrations and secure a 35% discount. We were able to add in 10K additional MAUs and line items to the original offer ($37,500) for a final price of $25K, presenting additional savings. Budget and moving this partnership forward without having the team move to a competitor as the top levers. "Company with 201-1000 employeesA while ago
"We were unable to get our implementation costs waived. "Company with 201-1000 employeesA while ago
"We were able to secure flat pricing and avoid the 5% uplift through agreeing to a 24 month contract. "Company with 201-1000 employeesA while ago
"We were able to confirm that pricing for the amendment was stronger than comps and in a good spot for moving forward. The team opted to move forward and not stress test and instead wait until the upcoming renewal to review pricing. "Company with 201-1000 employeesA while ago
"After multiple rounds of negotiation we were able to secure the discounted annual rate of $50K, down from the original offer of $62,280. Pendo originally pulled last year's discount, bumping pricing up. We were able to bring in competition that offered a much lower price point along with firm budget constraints to bring the discounted offer back to the table. "Company with 201-1000 employeesA while ago
"Pendo implements a 5-10% uplift upon renewal each year. By signing a two year agreement, we were able to waive the uplift that would occur in year 2, and decrease the overall uplift to 5% for the first year (previously was 10%). Additionally, we were able to add 5,000 MAUs at a discounted rate."Company with 201-1000 employeesA while ago
"We were able to get a slight additional discount of $2,000 upon renewal by referencing economies of scale in our growth from the previous year."Company with 201-1000 employeesA while ago
"It is significantly more cost effective to purchase MAUs upon renewal or as a mid-contract upgrade instead of going over your MAUs and having to pay the overage cost to add the additional MAUs automatically. The difference in cost can sometimes be double the price for the overage bundles."Company with 201-1000 employeesA while ago
"Pendo's end of fiscal quarter is January, April, July, and October."Company with 201-1000 employeesA while ago
"Pendo was willing to keep the renewal flat in year one and implement the uplift in year 2 (5%) in exchange for signing a 2 year term as well as signing by the end of the month (April). This discount came primarily as a result of their end of month goals."Company with 201-1000 employeesA while ago
"In purchasing additional MAUs needed for our growth, we decided to do an early renewal and extend our agreement an additional year. Because of this, we were able to keep our current discount of 37% and received an additional 50% discount on the Salesforce connector. "Company with 201-1000 employeesA while ago
"We did not appreciate how high the pricing started for a single year, new contract, and that allowed for honest communication from the start. After multiple meetings and rounds of negotiations, we were able to secure an 11% discount for single year terms. Pendo attached heavier discounts in exchange for 3 year terms, but increased all discounts after hearing that this was not a must-have tool, but rather a nice to have and that it would be tabled if the pricing remained high. We utilized an end of week signature to showcase the team being a good partner. "Company with 201-1000 employeesA while ago
"As we needed to increase our MAUs upon renewal by 5,000, we were able to exchange this for a flat renewal in the year over pricing. There initially had been a 5% uplift from last year's price, on top of the $2000 for the 5,000 MAUs."Company with 201-1000 employeesA while ago
"We negotiated approval to add terms to this contract that will reduce the MAU rate to reflect the 20% discount once the team exceeds 50k MAUs, so the partnership can better scale with the team as we grow. Any MAUs added with renewal will also include the 20% discount. Once we exceed 50k MAUs, the bundles will be in 5k MAUs."Company with 201-1000 employeesA while ago
"Being able to commit to a 2 year deal, we were able to see a reduction in pricing. Additionally, we negotiated down the overage rates to reduce risk for any further growth during this term."Company with 201-1000 employeesA while ago
"Pendo will discount for multi-year contracts and quick signatures."Company with 201-1000 employeesA while ago
"We were able to negotiate quarterly payments, no auto renewal, and a max renewal uplift of 5%. This was on a 2-year agreement."Company with 201-1000 employeesA while ago
"We were able to push back on the 5% uplift that is stated in their previous renewal contract, by leveraging the macro economic environment within their sector. Then looping in exec's to push for a 2 year agreement at a 10% discount, compared to last years commercials."Company with 201-1000 employeesA while ago
"After referencing that we would not use the integration tool we were adding upon renewal, Pendo offered $200 off the tool ($5k) in the first year of our 2 year renewal contract."Company with 201-1000 employeesA while ago
"Pendo originally implemented a 5% uplift on a flat, one year renewal. After going back and forth and deciding to add a small integration tool ($5k), we were able to obtain a flat renewal for a two year term. Both years remained at the same price they were previously paying, plus the additional cost of the new tool. "Company with 201-1000 employeesA while ago
"After numerous threats of removing discounting is not signed by a certain date we were able to maintain pricing past the deadlines provided given time needed for approvals. "Company with 201-1000 employeesA while ago
"Was able to secure semi-annual payments and remove auto renewal on a 1 year agreement. "Company with 201-1000 employeesA while ago
"We got guidance that the best way to combat price increases from Pendo is to gain alignment across all power users in the organization to provide unified messaging as reps attempt to push uplifts. "Company with 201-1000 employeesA while ago
"We worked with our rep to get a few clauses added into our contracts for add ons that were made a month after our renewal. We were able to eliminate the 5% uplift if we added a new product the Pendo team was offering. "Company with 201-1000 employeesA while ago
"We agreed to a 2 year term to waive 5% uplift. "Company with 201-1000 employeesA while ago
"Secured flat renewal due to CFO's mandate for flat renewals where scope remains the same, Pendo eventually was able to accomodate."Company with 201-1000 employeesA while ago
"We were able to eliminate the 8% suggested uplift by citing market conditions, and budgeting. With little pushback, we were able to secure a flat renewal. "Company with 201-1000 employeesA while ago
"We were able to leverage Pendo's end of the quarter to get free product (API and SSO) added on for no additional cost. "Company with 201-1000 employeesA while ago
"We were able to push for a discount with end of month signature for a new purchase."Company with 1-200 employeesA while ago
"We learned that they no longer allow monthly payments, and charge 5% uplift for semi-annual payment terms."Company with 1-200 employeesA while ago
"We were able to get a 5% uplift waived for our Mobile SDK access."Company with 201-1000 employeesA while ago
"Their reps seem widely resistant to providing discounts, even after complaining about substantial support and product problems we had experienced. Over time, however, they did end up conceding and providing us $20k in discounts."Company with 201-1000 employeesA while ago
"I was able to leverage growth throughout the contract term to get the uplift waived when we were renewing our contract."Company with more than 1000 employeesA while ago
"They surprised us with a proposal that almost doubled the cost of our contract when we tried to expand the feature set we were using; because this giant jump was not budgeted for, they were willing to provide some flexibility by giving us our pre-existing discounts, as well as a month free. "Company with 201-1000 employeesA while ago
"Pendo offered us $750 per additional 1000 MAUs, down from $1,900. Our account growth plus agreeing to sign by end of month made this a possibility. They would not, however, waive the implementation fee. "Company with 1-200 employeesA while ago
"Our MAU usage was below their minimums, so we tried to negotiate based on wasted/unused features. One thing they offered us was 13 months for the price of 12, instead of reducing the cost of the features themselves."Company with more than 1000 employeesA while ago
"They wouldn't allow us to redline our contract (~$50k), but were willing to meet us where we were in terms of budget."About Vendr
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