Forma.ai's AI-powered platform optimizes sales performance management and automates incentive compensation processes.

Forma Architect is Forma.ai's territory planning and quota management module. It enables revenue leaders to design, model, and deploy balanced sales territories and accurate, fair quotas using AI-powered insights. Key capabilities include territory design by geography, named accounts, product lines, overlays, or management structure; quota modeling with ramp schedules; over-assignment management; and real-time visualization of quota distribution.

Forma Operator is Forma.ai's end-to-end Incentive Compensation Management (ICM) module. It enables sales compensation teams to design, launch, automate, and track incentive compensation programs at enterprise scale. Key capabilities include AI-powered plan configuration via natural language, automated commission calculations, exception handling, payroll integration, performance dashboards for reps, financial reporting (including ASC 606 accruals), and audit/compliance controls.