Ruth, Vendr's AI negotiation agent, reveals pricing and winning negotiation tactics instantly

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Barracuda

Barracuda unifies AI-powered email, network, application and data protection through BarracudaONE, plus managed XDR and MSP services.

|Visit barracuda.com

How much does Barracuda cost?

Median buyer pays
$9,923
per year
Based on data from 5 purchases.
Median: $9,923
$3,914
$30,328
LowHigh

About Barracuda

Barracuda Overview

Barracuda unifies AI-powered email, network, application and data protection through BarracudaONE, plus managed XDR and MSP services.

Compare prices for similar companies

Supplier
Barracuda
Abnormal AI
Median Contract Value$9,923$39,260
Avg Savings-22.89%

Vendr community insights for Barracuda

Company with 201-1000 employeesThis year
"We worked with the reseller VLCM and enjoyed our experience. VLCM was responsive, easy to work with, and provided cost savings to reduce the impact of price increases from Barracuda. "
Company with 201-1000 employeesThis year
"Barracuda wanted to increase prices by 10%. We were able to use a reseller (VLCM) to intercede, lowering uplift to 1%"
Company with 201-1000 employeesThis year
"Ensure that the terms are updated during the renewal to remove the auto renewal clause and extend payment terms beyond the common Net 30 terms. Tackle these elements early on to account for multi rounds of negotiations. "
Company with 201-1000 employeesThis year
"Email security is not a popular line item and given this information, is a helpful tool in pushing on pricing to be able to keep it in the scope. Cloud Archiving is a more commonly seen SKU. "
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How can Vendr help me?

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Meet Ruth, Vendr's AI negotiation agentRuth
Ruth, trained by Vendr's negotiation experts, provides:
  • Comprehensive software pricing benchmarks across dozens of spend categories
  • Step-by-step negotiation insights and guidance
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