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Instapage Pricing

Instapage offers tiered pricing structures, with the exact price often depending on the size of the customer. For organizations with a headcount of about 200, the typical contract range is from $14,400 to $30,300. Organizations with larger headcounts, such as 1,000 or more, will have an increased contract range. For instance, a company with a headcount of 1,000 may expect to pay between $22,300 and $46,300, while those with a headcount larger than 1,000 might see prices ranging from $40,200 to $83,400.

In terms of specific packages, Instapage offers a 'Build' tier for $299 per month. Other tiers, such as 'Ignite' and 'Convert', offer more customized pricing structures. To understand the pricing for these tiers, interested parties will need to reach out to Instapage directly for more information. This transparent but flexible pricing model allows companies of different sizes and needs to effectively utilize Instapage's services.

Instapage Negotiation Insights

When negotiating with Instapage, one key discount lever to consider is their pricing options based on headcount ranges, which vary from $14,400 to $83,400 annually. Whether your organization has a small or large team, leveraging your company’s headcount size during negotiations can be a strategy to aim for more favorable pricing.

One key commercial item to consider when negotiation with Instapage is taking into account the different service tiers they offer: Tier Build, Tier Ignite and Tier Convert. These tiers offer various levels of features and capabilities, which can allow your organization to tailor your package based on your specific needs and budget. By understanding these differences in tiers and the associated costs, you may use this knowledge as a bargaining chip during contract renewal or subscription upgrade negotiations.

To gain more insights on discount levers, commercial items, and other effective negotiation strategies for Instapage contracts, sign up for a free forever Vendr account. Our comprehensive platform holds a wealth of negotiation insights for various SaaS platforms.

Community Insights for Instapage

Unfortunately, we don't have specific insights for Instapage at the moment. However, we're always gathering fresh perspectives from our vibrant community of SaaS users. We invite you to sign up for a free forever Vendr account to unlock a treasure trove of knowledge, including insights on a variety of products. With a Vendr account, you'll also gain access to valuable information such as estimated implementation times for Instapage, what to expect during your renewal, and strategic discount levers to utilize if you hit a snag in negotiations. Don't miss out on the collective wisdom of our community—join us today!

Instapage Competitors


Landingi is a cloud-based software that assists in creating landing pages. The comprehensive solution provides templates, graphic designing elements, analytics, and integrations to help businesses generate leads.


LeadPages is a digital lead generation platform that enables businesses to create customized landing pages, mini-sites, and full-fledged websites. It's designed for marketers, business owners, and agencies that require lead-generation solutions.


Unbounce is a leading landing page platform that helps you build, publish and A/B test landing pages. With a robust suite of advanced features, it empowers marketers to create, test and optimize landing pages to boost conversion rates.


knak. is a SaaS platform dedicated to simplifying the process of creating and managing email and landing page assets. It’s designed to help teams create brand-compliant, on-brand emails and landing pages.

These are some of the competitors of Instapage that have made notable contributions to the industry. Each platform has its unique features and strengths. It's recommended for users to evaluate each platform independently before making a decision.

Instapage Overview

Instapage is a robust marketing tool that is primarily known as a Landing Page Builder. The tool is designed to optimize ad spend by creating effective and engaging landing pages. With an average customer size of 300 and a retention rate of 58.33%, it demonstrates its aptitude in providing reliable solutions to its user base.

Compliance and Security

Instapage takes user data and its security very seriously, which is why it is compliant with GDPR, SOC2, and adheres to PII and DPA regulations. In terms of user authentication and access, it supports Multi-Factor Authentication (MFA) and Single Sign-on (SSO) capabilities, providing peace of mind to its customers by ensuring robust protection of sensitive information.

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Instapage pricing: frequently asked questions

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