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KnowBe4 Pricing

KnowBe4, a renowned provider of Security Awareness Training, structures its pricing based on the total number of users in your organization. With a range of plans and add-on features, they offer versatile solutions that cater to diverse business requirements. Additional tools like the Phishing Security Test are also available to enhance your company's resilience against phishing attacks.

While the provider does not disclose specific pricing on public platforms, it's customized to match the size and needs of your organization. As KnowBe4 is not presently available through Vendr Verified, potential users are encouraged to directly contact the supplier for more detailed pricing information. Remember to consider the size of your organization and your specific security awareness training needs to get the most accurate price estimation.

KnowBe4 Negotiation Insights

Understand What Discount Levers are Available

When negotiating your contract with KnowBe4, know that the length of contract commitment is usually a significant lever for potential discounting. Committing to a longer contract term generally increases your chance to secure higher discounts.

Key Commercial Items to Consider

Pricing is not the only part of your KnowBe4 contract where you can create cost efficiencies. Consider negotiating the inclusion of flexible payment terms. For example, annual payments can place less administrative burden on your accounts payable team and potentially provide additional cash flow benefits.

To access a comprehensive set of information pertaining to discount levers, commercial items, pricing transparency, recommended pricing, supplier insights, and procurement strategies for KnowBe4 and other similar suppliers (including HackEDU Secure Development Training, Infosec Institute, MetaCompliance, and Ninjio), sign up for a free forever Vendr account.

Community Insights for KnowBe4

Gathering insights from our community can be incredibly valuable when considering KnowBe4 for your organization's security awareness training needs. Here are the two most recent insights shared by our community members:

  1. "We received a 12% discount by mentioning the appropriate economies of scale. It's worth noting that volume can be a significant lever in negotiations." - Community Insight was posted recently.
  2. "By signing a 26-month contract upon renewal, we were able to secure 2 free months. It's always a good idea to explore longer-term commitments for additional benefits." - Community Insight was posted recently.

To delve deeper into the wealth of knowledge our community has to offer, we encourage you to sign up for a free forever Vendr account. With your free account, you'll gain access to additional insights such as the estimated time to implement KnowBe4, what to expect for your renewal, and other discount levers that can be implemented if you find yourself stuck during the negotiation process. Currently, there are numerous community insights available for KnowBe4, each offering a unique perspective to help you make the most informed decisions.

KnowBe4 Competitors

HackEDU Secure Development Training

HackEDU Secure Development Training is a prominent competitor of KnowBe4. They offer interactive Secure Coding Training that help developers learn how to write secure code right from the start. It offers options in multiple programming languages, providing versatility to its users.

Infosec Institute

Infosec Institute is another strong competitor of KnowBe4. With over 20 years in the IT security training industry, Infosec offers an extensive library of IT security courses. This includes cybersecurity training, IT boot camps, and certifications. They're rated as a Top 20 IT Training Company and have won multiple awards for their services.


MetaCompliance is a leading provider of eLearning software solutions designed to ensure regulatory and policy compliance within organizations. They offer a broad range of cybersecurity and compliance training modules, as well as GDPR compliance solutions, which put them as a direct competitor to KnowBe4.


Ninjio offers security awareness training that revolves around engaging, 3-4 minute Hollywood-style micro-learning videos. They empower individuals and organizations to become defenders against cyber threats, making them another competitor of KnowBe4. Ninjio caters to a wide range of industries, providing in-depth and versatile training solutions.

KnowBe4 Overview

KnowBe4 is a leader in the IT & Security category, specifically focusing on Security Awareness Training. Recognized for its high retention rate and notable market share, KnowBe4 helps businesses manage IT security challenges effectively.

The company delivers a variety of tools and solutions, including the Phishing Security Test, a complimentary offering designed to mitigate phishing attacks. This solution encompasses a Phishing Reply Test, Phish Alert Button, and a Social Media Phishing Test.

KnowBe4 also presents a Security Awareness Training and Simulated Phishing Platform, replete with an array of modules and features. This platform empowers organizations to augment their security posture through comprehensive training and mock phishing simulations.

Compliance and Security

KnowBe4 exhibits strong commitment to data security and compliance. The company adheres to the General Data Protection Regulation (GDPR) and conforms to the standards set by the Service Organization Control 2 (SOC2) regulation, affirming its dedication towards safeguarding customer information.

In the realm of access control, KnowBe4 offers Multi-Factor Authentication (MFA) as well as Single Sign-On (SSO) capabilities. These features add an additional layer of security, reducing the potential risk of unauthorized access to critical systems.

Moreover, KnowBe4 respects personal data privacy by strictly conforming to the regulations associated with Personally Identifiable Information (PII) and the Data Protection Act (DPA). This demonstrates the company's commitment to the secure management of personal data and protects against any breaches of privacy.

Additional Resources

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