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Lusha Pricing

Lusha offers a range of pricing options suitable for diverse business needs. The cost of using Lusha fluctuates based on the number of users and Lusha credits purchased. It is important to note that Lusha is adaptable and can be used alongside competing products such as 6sense,, Cognism, LeadIQ, and ZoomInfo. The pricing tiers that Lusha provides include Pro, Premium, and Scale, with the exact details available on their website.

Different discount options are available, and customers commonly opt for an upgrade to the Lusha Scale tier in order to gain SSO and CRM integrations. It's also worth highlighting that any unused credits at the end of a given term can rollover to the next term. For these reasons, it is effective to consider actions to optimize usage for better budgeting and more informed pricing decisions.

Lusha Negotiation Insights

In the competitive market of B2B sales and marketing intelligence platforms, Lusha holds its own against competitors like 6sense,, Cognism, LeadIQ, and ZoomInfo. Gaining an advantage during contract negotiations with Lusha can be a balance between understanding key discount levers and recognising valuable commercial items of interest.

Key Discount Lever

One of the primary discount levers with Lusha relates to long-term commitments. Lusha, like many SaaS providers, may offer price concessions for multi-year contracts. This provides them with predictable recurring revenue, which is highly valued. Users considering this approach should be confident in Lusha's fit for their needs, as exiting a multi-year contract can have financial implications.

Essential Commercial Item

A critical commercial item to consider during negotiations with Lusha is data usage terms. Due to the nature of Lusha's services, companies will want to secure terms that protect their data and allow for its use as needed for business operations. This could include data retention, deletion, and transferability stipulations.

To access the complete list of negotiation insights for Lusha, sign up for a free forever Vendr account. The Vendr platform provides an expansive collection of negotiation insights for various SaaS providers, equipping businesses with the knowledge needed to secure favorable contract terms.

Community Insights for Lusha

Here are some recent insights shared by our community members about their experiences with Lusha:

  1. "Initially, there was a 10% uplift but there is no language in the contract regarding this and no massive improvements were made in the past year so we were able to get this removed. Lusha then also added in language that caps the increase at 3% year over year." - Community Insight was posted 1 month ago.
  2. "They increase prices by 3% YoY. We were unable to eliminate this uplift as we were unwilling to enter into a multi-year agreement, but this might be a viable route for other users." - Community Insight was posted 2 months ago.

Learn more about how to navigate pricing discussions and contract terms by signing up for a free forever Vendr account. With a free account, you'll gain access to additional insights such as the estimated time to implement Lusha, what to expect for your renewal, and other discount levers that can be implemented if you're stuck during the negotiation process. Currently, there are a number of community insights available for Lusha that could help you make an informed decision.

Lusha Competitors


6sense is a predictive lead scoring and prospecting tool that uses AI to predict which leads are most likely to close. It offers deeply sophisticated predictive analytics, account-based marketing, and sales intelligence tools.

Check out our guide on 6sense pricing for more info. is a sales intelligence and engagement platform offering various services like prospect, call, and email campaign management. Apollo has a large scale database with 200 million contacts and company profiles.

Check out our guide on pricing for more info.


Cognism is a sales intelligence software designed for B2B sales teams. Cognism uses its patented AI technology to provide businesses with accurate B2B data and sales triggers.

Check out our guide on Cognism pricing for more info.


LeadIQ is a lead capture software that allows users to find prospect emails with one click and save them directly to your sales platform. Their prospecting tool helps sales teams to enhance their sales prospecting efforts.

Check out our guide on LeadIQ pricing for more info.


ZoomInfo offers a comprehensive solution for sales, marketing, and recruiting professionals looking for business data and insights. The platform provides highly accurate and comprehensive information on companies and individuals.

Check out our guide on ZoomInfo pricing for more info.

Lusha Overview

Lusha is a leading B2B engagement platform that provides accurate contact and company information to empower sales and business development teams. Its key features include high-quality lead generation, accurate contact data validation, seamless CRM integrations, API suite, and a user-friendly browser extension. By leveraging Lusha, businesses can streamline their outreach efforts, personalize engagement, and accelerate their sales cycles.

Compliance and Security

Lusha prioritizes data security and complies with stringent international regulations. The platform adheres to the General Data Protection Regulation (GDPR) and the Data Protection Act (DPA), safeguarding user data and ensuring privacy.

Lusha also meets SOC 2 compliance, a rigorous auditing process proving it safeguards customer data and maintains information security policies.

Feature-wise, Lusha incorporates Multi-Factor Authentication (MFA) and Single Sign-On (SSO) capabilities, providing an additional layer of security and convenience for its users. These measures not only prevent unauthorized access but also simplify the login procedure, maintaining a secured yet user-friendly platform.

Lastly, Lusha practices strict Personally Identifiable Information (PII) policies, upholding users' rights and maintaining a high standard of confidentiality and data integrity.

Vendr users typically save $1900 when purchasing Lusha
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Lusha by the numbers

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Lusha pricing: frequently asked questions

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