The 2025 SaaS Trends Report:Uncover the top purchases, pricing trends, and AI's impact  
The 2025 SaaS Trends Report: Uncover the top SaaS purchases, pricing trends, and AI's impact on software buying
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About

Prowly

A PR software platform offering tools for media contact management, press release distribution, and media monitoring, helping businesses streamline their public relations efforts.

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How much does Prowly cost?

Prowly offers a tiered pricing structure catering to different user needs. The Basic Annual plan is priced at $258 per month when billed annually, ideal for freelancers requiring essential PR tools with features such as a Media Database, Email pitching, and AI Assistant. The Pro Annual plan costs $416 per month, offering comprehensive PR functionalities including multi-user access, social media listening, and onboarding support.The Enterprise plan is customizable and tailored for organizations needing extensive media intelligence tools and a dedicated customer success manager. Pricing for the Enterprise tier is not publicly listed and requires direct communication with Prowly's sales team, which indicates a flexibility in pricing based on individual organizational needs.Prowly also provides a free 7-day trial, allowing potential customers to explore the software without immediate commitment.
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How does Prowly price and package their products?
View pricing on Prowly's website
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Basic Annual
$258/moPricing Modelbilled annuallyBillingMonthlyTerm LengthAnnualPopular FeaturesMedia Database, Audience Insights

Negotiating with Prowly

Negotiation Tips

Presenting competition as an alternative during negotiations typically yields the best outcomes. By showing that other vendors provide similar functionality at a lower price, you can drive home the need for a better pricing structure. Be honest about comparisons and mention any additional value that other competitors bring to the table to strengthen your position.
Emphasizing that your company is hesitant about multi-year contracts unless significantly discounted can be a strong negotiation tactic. Point out your company's reluctance for long-term commitments with new vendors due to past experiences. This can prompt the provider to offer better terms to secure your business for a multi-year engagement.
Requesting the removal of auto-renewal clauses can provide essential flexibility for future negotiation leverage. Emphasize that this is a new requirement from your finance team and that it should be reflected in any contract. This tactic can help avoid being locked into unfavorable terms unintentionally.
Before committing to a contract, reviewing your expected usage of Prowly's services against what is being offered ensures you're only paying for features and capacities you will use. This tactic allows you to challenge any unnecessary costs based on usage data, possibly leading to a more favorable agreement.
If past experiences with service or product issues have occurred, present them as leverage in price negotiations. Briefly detail any frustrations experienced during the previous term, which can help justify a request for additional discounts.

Considerations when buying Prowly

OwnershipPrivate
Fiscal year endDecember 31
Best months to buyDecember, March, June
Payment TermsMonthly, Annual (30% discount)
Upgrades/downgradesYes, Prowly offers both upgrades and downgrades for its services, making it easy for users to adjust their resources as their needs change.
Redline thresholdRedline threshold estimate is $5k.

Additional Info

What is Prowly?

A PR software platform offering tools for media contact management, press release distribution, and media monitoring, helping businesses streamline their public relations efforts.
Prowly's 1 Product
Prowly
Prowly gives you the tools and insights to make you better at your everyday PR work. Sign up today and join thousands of PR teams all over the world already using Prowly.

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