Introduce alternate solutions by presenting competitive options as part of your negotiation strategy. Reiterate that finance requires exploring other vendors, emphasizing the stark cost difference to leverage a better deal with Wix.

To increase negotiation flexibility, emphasize the need to remove auto-renewal terms from your agreement. This will create room for future negotiations without being locked into a contract without prior notice.

Make a strong case against any proposed uplifts. Highlight that your usage has remained stable and that the business practice is to not offer uplifts on renewals when usage is consistent. This will allow you to negotiate the rate effectively.

Propose your willingness to act as a reference or participate in case studies in exchange for more favorable terms. Emphasize that this commitment is reserved for your key partnerships and will enhance the supplier's marketing efforts.

Use comparative pricing strategies to evaluate Wix's offerings against competitors. Gather market data to better understand the pricing landscape, enabling you to push for better terms and conditions based on industry standards.