Maximizing SaaS value with Snow Asset Management

SaaS Management

Snow Asset Management can help your organization get the most out of its SaaS investments through its insights into software utilization, vendor management, and more.

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Written by
Vendr Team
Published on
May 24, 2023
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Managing SaaS portfolios can be a complex task, especially for organizations with a lot of subscriptions. Snow Asset Management has emerged as a useful solution for managing SaaS stacks, offering a comprehensive suite of tools designed to optimize software assets, ensure compliance, and reduce unnecessary spend.

By providing detailed insights into software utilization, optimizing costs, and managing vendor relationships, Snow Asset Management can help businesses make the most of their SaaS investments.


The need for asset management in SaaS

Over the past few years, SaaS has transformed the business landscape, enabling companies to access a wide range of software applications over the internet on a subscription basis. This shift from traditional on-premise software to cloud-based solutions has brought many advantages, including reduced upfront costs, scalability, and the ability to access software from anywhere.

However, this new landscape also comes with its own set of challenges. Managing multiple SaaS subscriptions can be complex and time-consuming. Businesses often struggle with visibility into their SaaS tools, lack of usage insights, and difficulties in managing renewals and vendor relationships. This is where Snow Asset Management steps in.


Snow Asset Management: an overview

Snow Asset Management is a comprehensive software asset management solution that provides businesses with the tools they need to effectively manage their SaaS subscriptions. The platform offers a suite of products aimed at maximizing the value of software assets, ensuring software license compliance, reducing software spend, and delivering insights into software usage.

The platform provides detailed visibility into all software assets across on-premise, cloud, and mobile environments. This allows organizations to understand what software they have, where it's deployed, how it's being used, and what it's costing them.

Maximizing SaaS value: detailed software utilization insights

One of the main benefits of Snow Asset Management is its ability to deliver detailed insights into software utilization. This is crucial for businesses to understand the value they're getting from their SaaS investments.

Through its Snow Adoption Tracker product, the platform provides usage data for over 700,000 SaaS applications, helping businesses understand who is using what software, how often, and in what ways. This information can be used to identify underused or unused subscriptions, which can then be canceled or renegotiated to save costs.

Understanding software usage patterns can also help businesses make more informed decisions about their SaaS portfolio. For example, if a particular tool is only being used by a small fraction of employees, it might make sense to provide additional training to encourage wider adoption, or consider an alternative tool that better meets the needs of the workforce.

Cost optimization and spend management

Another key feature of Snow Asset Management is its ability to optimize costs and manage software spend. The platform's Snow Spend Optimizer product provides an overview of software spend across all vendors, contracts, and departments. It also offers insights into potential savings, helping businesses reduce unnecessary expenses and make the most of their software budget.

The platform can identify duplicate subscriptions, unused licenses, and opportunities for volume discounts, enabling businesses to optimize their software spend. It also helps businesses manage their software renewals more effectively, providing alerts for upcoming renewal dates and helping to negotiate better terms.

Vendor management and contract negotiation

Managing relationships with multiple SaaS vendors can be a daunting task, but it's an essential part of software asset management. Snow Asset Management offers features that help businesses manage their vendor relationships more effectively. The platform provides a centralized view of all vendor contracts, making it easy to track terms, renewal dates, and contractual obligations. This level of visibility makes it easier to manage renewals, avoid unnecessary costs, and ensure compliance with contract terms.

Furthermore, having a complete understanding of your organization's software landscape can give you a stronger negotiating position when it comes to renewing contracts—if you can demonstrate that certain software is underutilized, you may be able to negotiate a lower price or more favorable terms. Similarly, if you can show that your organization is consistently using all of its licenses for a particular tool, you may be able to secure a volume discount.

Ensuring compliance and mitigating risk

In the world of SaaS, compliance is critical. Businesses need to ensure that they're in compliance with the terms of their software licenses to avoid penalties and legal risks. This can be a complex undertaking, especially for businesses with a large number of software subscriptions.

Snow Asset Management helps simplify this process by providing tools that help businesses ensure they're compliant with their software licenses. The platform offers a complete overview of all software assets, including license entitlements, deployments, and usage. This makes it easier to identify any potential compliance issues and take action to resolve them.

For example, the platform can identify instances where a business is over-deployed on a software license, which could lead to penalties if not addressed. It can also identify unused licenses that could be repurposed to avoid unnecessary purchases. By providing a centralized view of all software assets, Snow Asset Management helps businesses manage their software licenses more effectively and mitigate compliance risks.

Aligning SaaS investments with business objectives

Aligning your SaaS investments with your company's broader business objectives is an essential step towards maximizing value. The primary goal isn't merely to reduce costs but to ensure that each dollar spent on SaaS is contributing to your organization's success. Snow Asset Management provides the insights necessary to do just that.

Consider a scenario where your business has been investing heavily in collaboration tools to support remote work. By using Snow Asset Management, you could gain insights into which tools are being used most effectively, where redundancies exist, and where there's room for improvement. These insights can guide strategic decisions about where to invest further or where to cut back.

Additionally, if one tool has low utilization rates, it could indicate that employees find it difficult to use or that it doesn't integrate well with other tools they rely on. In such cases, training could be provided, or the tool could be replaced with a more user-friendly alternative. Snow Asset Management provides the data-driven insights necessary to make these strategic decisions. By understanding software usage patterns, you can ensure your SaaS investments align with your business objectives and contribute to the overall success of your company.

Empowering IT with proactive SaaS management

In many organizations, IT teams are tasked with managing the company's SaaS portfolio. However, without the right tools, this can become a reactive task—responding to requests as they come in, handling issues as they arise, and scrambling to keep up with renewal dates.

Snow Asset Management empowers IT teams to be proactive in their approach to SaaS management. With automated alerts, IT can stay ahead of upcoming renewals, ensuring they have time to assess the value of the software and negotiate the best terms.

The platform also provides insights into usage patterns, which can help IT identify potential issues before they become problems—if a tool's utilization is dropping, IT can investigate whether there are issues with the tool or whether employees need additional training.

By providing a centralized view of all SaaS assets and delivering actionable insights, Snow Asset Management enables IT teams to be more proactive and strategic in their approach to SaaS management. This not only makes IT more efficient but also increases the overall value that your organization gets from its SaaS investments.

Streamlining operations with automation

In the current environment, businesses need to be able to manage their operations as efficiently as possible to stay competitive. Snow Asset Management supports this goal by providing tools that automate many aspects of software asset management. Through its automated discovery and inventory capabilities, the platform can automatically identify and catalog all software assets across an organization's network. This eliminates the need for manual tracking and provides a more accurate and up-to-date view of the software landscape.

Plus, the platform offers automated alerts for upcoming renewal dates, contract changes, and potential compliance issues. This helps businesses stay on top of their software management tasks and avoid costly oversights.

Drive continuous improvement with Snow Asset Management

Software asset management is more important than ever. Businesses need tools that can help them manage their software subscriptions effectively, optimize their software spend, ensure compliance, and make informed decisions about their SaaS portfolio. Leveraging a solution like Snow Asset Management allows businesses to transform their approach to SaaS management from a cost center to a strategic driver of value.

The key to successful software asset management isn’t just about having the right tools, but also about having a clear strategy and a culture of continuous improvement. By integrating Snow Asset Management into your software asset management strategy, you can take a big step towards achieving these goals.


Vendr Team
Vendr Team
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Vendr's team of SaaS and negotiation experts provide their curated insights into the latest trends in software, tool capabilities, and modern procurement strategies.

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