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GoTo Pricing

GoTo offers an extensive suite of cloud-based remote work tools, each having different pricing tiers to cater to organizations of all sizes. The comprehensive range of products under the GoTo umbrella includes GoTo Meeting, GoTo Webinar, and GoTo Resolve. Pricing for these products varies with the user count, ranging from $16,700 to $102,700. Clients have the flexibility to choose between monthly and annual payment options. Larger organizations looking for larger user counts have the possibility to negotiate customized pricing options.

As far as competitors are concerned, Zoom and RingCentral stand as significant players in this market. However, GoTo has positioned itself competitively in terms of pricing and diverse product offerings. It's also worth noting that the estimated implementation time for GoTo products is less than 3 months, ensuring businesses experience minimal downtime during the transition period. Various discount levers and commercial items are available, providing potential savings opportunities for clients.

GoTo Negotiation Insights

GoTo is one of the leading players in the market for Unified Communication as a Service (UCaaS). While it offers competitive features, it also faces stiff competition from other UCaaS providers such as RingCentral and Zoom.

Discount Levers

One possible approach to negotiate discounts with GoTo is by leveraging its competitive landscape. Highlighting the benefits of competitors' offerings like RingCentral or Zoom during negotiations can be an effective leverage to secure better pricing. For example, you might mention a competitor offer or highlight comparable features at a lower price point.

Commercial Items

Another important aspect to consider during negotiations with GoTo is the contract length. Often, providers are more open to offering price concessions for longer-term commitments. Therefore, proposing a longer contract duration can potentially result in more favorable terms and lower prices.

For more GoTo negotiation insights -- including many more discount levers and commercial items -- sign up for a free forever Vendr account. There, you'll gain access to a wealth of information, empowering your negotiations with comprehensive insights.

Community Insights for GoTo

Here are some recent insights shared by our community about GoTo:

  1. "Would not co term two separate agreements when descoping licenses. Uncooperative and not considerate of common sense requests when looking to right size and align contracts." - Community Insight was posted 1 month ago.
  2. "Gave 3 months free in the form of a 15 month contract for the price of a 12 month contract contingent upon an EOM signature in October." - Community Insight was posted 1 month ago.

Learn more about the experiences of other users and how they navigated their procurement process with GoTo by signing up for a free forever Vendr account. When you join, you'll unlock additional insights such as the estimated time to implement GoTo, what to expect for your renewal, and other discount levers that can be implemented if you're stuck during the negotiation process. Currently, there are 6 community insights available for GoTo.

GoTo Competitors


RingCentral is one of the competitors of GoTo in the telecommunication market. RingCentral offers a full suite of communication services that includes team messaging, video conferencing, and a cloud phone system. Their services are designed to unify voice, video, data, and mobile applications on one cloud-based platform.


Zoom is another major competitor to GoTo. Known widely for its video conferencing solution, Zoom has enabled businesses across the globe to maintain productivity and continuity during the shift to remote work. It offers high-quality video, voice, chat, and content sharing services, and also caters to training, technical support, online events, and conferencing applications. They have a strong presence in the global market, promising high-quality communication services to businesses of varying sizes.

Check out our guide on Zoom pricing for more info.

GoTo Overview

GoTo is a suite of software services catered towards providing effective tools for remote work, collaboration, and IT management. This wide-ranging toolkit comprises of varied products like GoToConnect, GoTo Resolve, and GoToTraining alongside others.

GoToConnect is designed as an efficient virtual phone system tailored for small businesses, facilitating seamless internal and external business communications.

GoTo Resolve stands as an empowered IT and security solution, providing comprehensive remote support to tackle evolving IT challenges. With an average customer base around 250, it offers a considerable degree of remote IT support.

GoToTraining, another standout product in the suite, is an interactive online training tool, that enhances the efficiency and engagement of remote training sessions.

Compliance and Security

Having a firm place in the competitive landscape of SaaS products, GoTo takes considerable measure to ensure absolute compliance and security for its users. Adhering to stringent rules, it abides by GDPR and SOC2, ensuring privacy and security of users' data against potential threats.

Additionally, GoTo product suite is engineered with advanced MFA (Multi-Factor Authentication) and SSO (Single Sign-On) capabilities, bolstering the security infrastructure and offering users a protected and frictionless login experience.

Also, they adhere strictly to PII (Personally Identifiable Information) and DPA (Data Protection Act) regulations, providing an additional layer of assurance to their user base about their commitment to data privacy and protection.

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