$51,876

Avg Contract Value

27

Deals handled

25.14%

Avg Savings

$51,876

Avg Contract Value

27

Deals handled

25.14%

Avg Savings

Cognism Pricing

Cognism, a renowned B2B marketing and sales acceleration tool, offers several tier-based pricing options. For organizations with headcounts between 200 to 1000 and above, the contract range typically falls between $15,100 to $103,000 per year. The price range within the Platinum Tier ranges from a lower limit of $1,500 to an upper limit of $10,000. In contrast, the Diamond Tier, which includes additional features like verified phone numbers and intent data, sees a pricing range from $2,550 to $25,000.

Cognism users have successfully obtained substantial discounts by employing various strategies. For example, holding firm on budget during renewals can yield a discount of up to 15%. Leverage towards EOQ and competition with other providers such as ZoomInfo can result in discounts of up to 29%. Additionally, there have been cases where the platform fee was completely waived when purchasing multiple Diamond edition users on a new purchase. However, it should be noted that these discounts may vary depending on several factors, including the organization's specific contract and negotiation strategies.

Compare Cognism pricing vs. competitors

Cognism
Avg Contract Value$51,876$85,781
Deals handled27284
Unique Purchasers23192
Avg Savings25.14%22.2%

Cognism Negotiation Insights

When it comes to negotiating with Cognism, one effective discount lever you can pull is the end-of-quarter (EOQ) incentive. Organizations have leveraged EOQ and the competition with ZoomInfo to get up to a 29% discount on their contracts.

One commercial item to be mindful of is the auto-renew stipulations embedded in their contract structures. This insight could help ensure your organization is not caught off guard with unexpected renewals.

To get access to all the available negotiation insights for Cognism, including discount levers, commercial items, renewal expectations, SKU considerations, and competitor insights, sign up for a free forever Vendr account. Unlock the power to navigate your SaaS contracts with confidence.

Community Insights for Cognism

Here are some recent insights shared by our community on procuring Cognism:

  1. "Push for discounts of ~40% on new purchases." - Community Insight was posted recently.
  2. "Leveraged hard budget and previous relationship to secure 20% off proposed pricing, several months free for onboarding and doubled Enrich credits at no additional cost." - Community Insight was posted recently.

Learn more about how to navigate the negotiation process and secure the best deals by signing up for a free forever Vendr account. With your free account, you'll gain additional insights such as the estimated time to implement Cognism, what to expect for your renewal, and other discount levers that can be implemented if you're stuck during the negotiation process. Currently, there are several community insights available for Cognism that could guide you in making an informed decision.

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